Holly Willoughby’s new YouTube venture, Together, has started with a food-focused episode featuring Stanley Tucci as its first guest. Attention around the launch has also fallen on the cookware used in the show, with reports highlighting a set valued at about £800.

The detail has added another talking point to the debut of Together, which is being presented as a lifestyle channel. With Tucci appearing in the opening episode, the format appears to lean into food, home and entertaining content, areas that fit both his public profile and Willoughby’s broader lifestyle brand.

Premium kitchen equipment often becomes part of the conversation when new cooking or lifestyle shows arrive online, especially when well-known presenters are involved. In this case, the price of the cookware has helped drive interest in the episode as viewers look more closely at the products and styling featured on screen.

The launch gives Willoughby a fresh platform outside traditional television, while Tucci’s involvement provides an instantly recognisable first collaboration. Along with the guest booking, the £800 cookware set has helped position the new Together YouTube show as a polished, aspirational addition to the lifestyle space.