Netflix has struck a major global streaming deal for The Walking Dead, adding one of television’s biggest franchises to its international lineup. The agreement is reportedly worth $500 million and is aimed at bringing The Walking Dead Universe to audiences in markets around the world.
The move suggests Netflix is continuing to invest heavily in well-known entertainment brands that already have large fan bases. By securing international rights tied to The Walking Dead, the company is strengthening its catalog with a franchise that has broad recognition and long-running appeal.
The reported size of the licensing agreement also highlights how valuable established TV universes remain in the streaming business. Rather than relying only on new original series, platforms are still spending significant sums to secure proven titles that can draw viewers across multiple regions.
For Netflix, the deal could help expand the reach of The Walking Dead Universe beyond its existing audience while giving international subscribers easier access to the franchise. It also reinforces the ongoing competition among streaming services to lock down recognizable content with global demand.