Hasbro has officially pulled back the curtain on its first The Legend of Zelda action figures at Comic-Con 2026, marking a major moment for fans of Nintendo’s long-running fantasy series. The reveal gives collectors an early look at the opening wave in the new Heroes of Hyrule line.

The debut comes shortly after news that Hasbro secured the license for The Legend of Zelda games. That deal immediately sparked excitement about what the toy company could do with one of gaming’s most recognizable worlds, and this first showcase suggests the brand is moving quickly to bring Hyrule into figure form.

According to the reveal, the initial lineup includes three figures, giving fans a first glimpse at how Hasbro plans to interpret the franchise as a collectible toy series. While details remain limited in the preview, the presentation has already drawn attention for the figures’ overall look and the promise of more characters to come.

For Nintendo collectors and Zelda fans, the launch of Heroes of Hyrule could be the start of a much broader figure range tied to the series. With the first wave now shown at Comic-Con, interest is likely to build around future releases and how deep Hasbro plans to go into the world of The Legend of Zelda.