Garmin has introduced the Cirqa Smart Band, a new screen-free wearable that immediately invites comparisons to Whoop. Based on the product reveal, the design appears to follow the growing trend of minimalist fitness bands that focus on tracking rather than displaying information on the wrist.

The biggest point of difference is pricing. Unlike Whoop, Garmin’s new band is described as subscription-free, which could make it more appealing to buyers who want ongoing wearable features without adding a recurring monthly cost.

The launch also signals Garmin’s interest in a part of the wearable market that favors discreet, display-less devices. That approach has become popular with users who prefer a simpler band look over a traditional smartwatch experience.

While the early attention is centered on the Cirqa Smart Band’s resemblance to Whoop, Garmin’s no-subscription angle may be the feature that matters most. In a competitive wearables space, that could help the new band stand out even before more details emerge.