Amazon is expanding its Luna cloud gaming service by bringing it into the Prime Video app. The move connects the company’s game streaming platform with one of its best-known entertainment apps, creating a more unified experience across its devices and services.
According to the announcement, Luna will first appear inside the Prime Video app on Fire TV devices in the US and UK. That initial rollout suggests Amazon is starting with its own streaming hardware before potentially broadening access further.
The change could make Luna easier to discover for people who already use Prime Video on Fire TV. Instead of treating video and gaming as separate destinations, Amazon is placing them closer together within the same app environment.
For Amazon, the update highlights a broader push to link its digital entertainment offerings more tightly. By adding Luna to Prime Video on Fire TV, the company is positioning cloud gaming alongside streaming video in a way that could make both services more visible to users.