Attention around foldable phones is turning to a possible showdown between Samsung’s Galaxy Z Fold 8 and Apple’s long-rumored entry into the category. Based on the available details, the comparison centers on whether Apple can match or exceed the strengths Samsung is expected to bring to its next flagship foldable.

The report’s main argument is that Apple could face a difficult start in this segment. Samsung has spent years refining the Galaxy Z Fold line, and that experience appears to be a major reason why its next model is being framed as a high benchmark for any future rival from Apple.

While the headline points to five Galaxy Z Fold 8 features that may be hard to top, the trimmed snippet does not list those features. Even so, the broader takeaway is clear: Samsung is seen as having an advantage in the foldable space, and Apple may need more than brand power alone to immediately lead the category.

If Apple does launch a foldable iPhone, expectations will likely be unusually high. Any new device would not only need to introduce Apple’s take on the format, but also compete with a Samsung lineup that already has a strong foothold in the premium foldable market.