Bybit has introduced a new DCA Challenge that puts up to 55,000 USDT in rewards on offer for participants using auto-investing strategies tied to BTC, ETH and XAUT. The launch was announced from Dubai, United Arab Emirates, and adds a fresh promotional campaign focused on recurring crypto purchases.
The initiative centers on DCA, or dollar-cost averaging, a method where users invest set amounts on a scheduled basis instead of trying to time market moves. By linking the challenge to Bitcoin, Ether and XAUT, Bybit is targeting traders and investors interested in combining automated buying with potential campaign incentives.
Bybit described itself in the announcement as the world's second-largest cryptocurrency exchange by trading volume. The company is using the new campaign to highlight its auto-investing tools while drawing attention to three widely followed digital assets and tokenized gold exposure through XAUT.
The DCA Challenge reflects a broader push by crypto platforms to promote longer-term, systematic investing features rather than only short-term trading activity. For users already exploring recurring purchases in BTC, ETH or XAUT, the Bybit campaign adds a rewards component to that strategy.