India’s position as the fastest-growing large economy is keeping it high on the agenda for multinational companies. During the current earnings season, one recurring question for top executives is how their businesses plan to approach the country and what role India will play in future growth.

For investors and market watchers, earnings calls have become an important window into those plans. Comments from CXOs help reveal how global corporations are thinking about India, including their view of demand trends, the size of the opportunity and the importance of the market in broader regional and global strategy.

These discussions also show that India is no longer being treated as a secondary market by many large companies. Instead, it is increasingly seen as a place where firms may want to expand, invest more deeply and build a stronger long-term presence, depending on their sector and business model.

As a result, India-related commentary has become a notable theme in boardrooms and quarterly updates. The earnings season is offering a useful read on how corporate leaders are weighing India’s growth story and translating that outlook into business plans.