Shein is seeking a valuation of about $30 billion to $40 billion for a planned Hong Kong IPO, according to people familiar with the matter. The online fast-fashion retailer is said to be preparing to launch the offering as early as mid-August.

The reported valuation range gives investors an early signal of how Shein may position itself in one of Asia's most closely watched potential stock market debuts. A Hong Kong listing would also mark a significant step for the company as it moves closer to becoming a publicly traded business.

Timing remains an important part of the plan, with the IPO reportedly targeted for mid-August if preparations stay on track. As with many large listings, the schedule and valuation could still change depending on market conditions and investor demand.

For now, attention is focused on whether Shein can move ahead with the Hong Kong IPO within that timeframe and secure a valuation near the upper end of the reported range. The deal is likely to be watched closely by investors following both retail stocks and the broader IPO market.