Cycle Pure Agarbathies plans to establish a manufacturing unit in Bihar focused on producing Sambrani cups and bambooless incense sticks. The move is aimed at addressing growing consumer demand across eastern India and expanding the company’s regional footprint.
The new facility will concentrate on two product lines: traditional Sambrani cups, used widely for aroma and fumigation, and bambooless incense sticks, which omit the conventional bamboo core. Both formats target different user preferences and retail channels across the region.
By locating production in Bihar, Cycle Pure expects to strengthen its supply chain for eastern markets, shorten delivery times and improve local availability of its products. The unit could also generate sourcing and employment opportunities in the surrounding area as the company scales output to meet demand.
The announcement reflects a broader push by incense manufacturers to respond to shifting consumption patterns in India's east, where rising demand for aromatic and traditional household products has prompted increased capacity investments. Cycle Pure’s expansion into Bihar is part of that trend toward regional manufacturing to better serve local markets.
